I have been using Google Adsense for some time now and I find my CTR has improved these days. I have no much gain in traffic but the income from Google Adsense has gone up which means that the CTR or the click through rate of my Google Adsense has improved very much. I was googling around to find out what is a good CTR for Google Adsense. Mine is around 5% and earlier it was just less than 1%.
I found a post at Darren’s Blog which says for blogs its around 2 to 5% which keeps me happy that my ads are well blended and placed well. I was just doing some calculations about my Adsense revenue and found that I can earn handsome if I have good traffic. If I have a traffic of about 1million pageviews a day, I can earn about 2,000 $ a day, which is a good revenue for a blog. I know that I cannot do this for 1 year atleast, but I find my traffic growing good and surely I can get to that spot.
All I need is to create good content and increase the number of posts on my blog.
If you do not use Google Adsense, just try it, its the best source of ads and revenue for your blog. Google adsense inventory never run outs of ads for any of your blog pages and it shows relevant ads which increases the CTR and finally your revenue from the ads.
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My CTR is 10%. Seems like mine is doing good. But the CPC is low though =(