I was going through my traffic source on Google Analytics (Your Traffic Source) and found something interesting. I get a lot of traffic from image search. I really do something to get this and today I would just give you some tips to get your images listed for relevant keywords for Google Image Search. I do a lot of posts related to the resorts in Maldives on my other blog. I do use lots of images on this blog as I always travel with a camera ( canon Tx 1 ) and the texts in my posts are very less compared to the Images and Videos. If you search of Kanuhura Resort on Google Image search, my blog images are listed first and I get a lot of traffic from this. This is just an example, but how does Google know that this image is of Kanuhura resort?
Optimizing your blog for Image search
Let me come back to the answer to the question that I came up. You need to tell Google or any search engine that the image is of so and so or give the information about the image and you do this using the Alt tag.
I use windows live writer to do my blog posts and it has an excellent feature to insert the alt tags. As you side on the image on the left side, I just need to enter the alternate text in the text box provided. By default, the image file name is inserted, but you need to edit it insert the right keywords or description of the image.
Using Alternate text for your images will be really worth the time you spend as your images get listed in Image search results and this is again opening up your traffic and chances of more back links.
